American Eagle Outfitters Affiliate Program: Earn Commissions Promoting a Leading Fashion Brand

American Eagle Outfitters Affiliate Program: Earn Commissions Promoting a Leading Fashion Brand

American Eagle Outfitters Affiliate Program: Earn Commissions Promoting a Leading Fashion Brand

Overview of the American Eagle Affiliate Program

American Eagle Outfitters (AEO) is a top lifestyle retailer offering trendy clothing, accessories, and personal care products for men and women aged 15-25. With a strong focus on delivering high-quality, on-trend styles at affordable prices, AEO has built a loyal following among young fashion enthusiasts. The company operates through its two primary brands: American Eagle and Aerie.

As an affiliate, you have the opportunity to partner with AEO and earn commissions by promoting their products to your audience. By joining the American Eagle affiliate program, you can tap into the brand’s popularity and monetize your web traffic, social media presence, and influence in the fashion space.

Whether you run a fashion blog, have a strong social media following, or manage a lifestyle website, the American Eagle affiliate program provides a compelling way to generate income while connecting your audience with a brand they love.

Key Details of the American Eagle Affiliate Program

Before diving into the specifics of the American Eagle affiliate program, let’s review some key details:

  • Industry: Retail Trade
  • Product Types: Physical clothing, accessories, and personal care products
  • Affiliate Program Type: CPS (Cost Per Sale)
  • Commission Rate: 2% fixed commission on sales
  • Cookie Duration: 60 days
  • Accepted Traffic Sources: Link and banner ads, social media ads
  • Accepted Countries: USA only
  • Payout Frequency: Monthly
  • Payout Methods: PayPal and other options
  • No minimum payout threshold

These details provide a high-level overview of what you can expect as an American Eagle affiliate. The 2% commission rate is competitive within the retail industry, and the 60-day cookie duration gives you ample time to convert clicks into sales.

It’s important to note that the program is currently only available to affiliates with traffic from the USA. If you have a significant audience outside the USA, you may want to explore other fashion affiliate programs with a more global reach.

Affiliate Software and Tracking

AEO’s affiliate program is managed by CJ Affiliate, one of the leading affiliate networks in the USA. This means that all tracking, reporting, and payments are handled through the CJ Affiliate platform.

When a user clicks on your unique affiliate link and makes a purchase on the American Eagle website within the 60-day cookie window, the sale is attributed to you, and you earn a commission. Commissions are awarded based on the last click, so if a user clicks on multiple affiliate links before making a purchase, the commission goes to the affiliate responsible for the last click.

CJ Affiliate provides robust tracking and reporting tools, allowing you to monitor your performance, analyze your traffic, and optimize your campaigns for maximum profitability.

Promotional Materials for American Eagle Affiliates

As an American Eagle affiliate, you’ll have access to a range of promotional materials to help you effectively market the brand’s products. These include:

  • HTML and image banners in various sizes and styles
  • Text link banners
  • SmartLinks that automatically redirect users to relevant product pages
  • Influencer content and creative assets

By leveraging these engaging creatives, you can seamlessly integrate American Eagle promotions into your website, blog, social media posts, and other marketing channels. The banners and links are designed to capture attention and drive clicks, making it easier for you to generate sales and earn commissions.

Aerie Affiliate Program

In addition to the main American Eagle brand, AEO also operates Aerie, a popular intimates and activewear brand for women. Aerie has its own separate affiliate program with similar terms to American Eagle:

  • 2% commission rate
  • 60-day cookie duration
  • USA traffic only
  • Managed by CJ Affiliate

If your audience aligns well with Aerie’s target demographic of young women interested in comfortable, stylish intimates and activewear, promoting Aerie products can be a great way to diversify your affiliate earnings.

Aerie is known for its commitment to body positivity and inclusivity, featuring models of diverse sizes, shapes, and backgrounds in its campaigns. This authentic, relatable approach resonates strongly with many consumers and can help you build trust and engagement with your audience.

Becoming an AerieREAL Ambassador

For influencers and content creators who are passionate about Aerie’s mission and values, the AerieREAL Ambassador program offers an exclusive opportunity to deepen your partnership with the brand.

To be considered for the AerieREAL Ambassador program, you must meet the following requirements:

  • Age 18+ and located in the USA or Canada
  • Have a strong, engaged social media presence and community
  • Skilled at creating compelling, high-quality content, especially video
  • Passionate about Aerie’s mission of body positivity, inclusivity, and empowerment

As an AerieREAL Ambassador, you’ll enjoy perks like insider access to new arrivals and style tips, as well as the potential for additional exposure and partnerships with the brand. You’ll have the opportunity to create authentic, impactful content that inspires and resonates with Aerie’s audience.

Applications for the AerieREAL Ambassador program are accepted on a rolling basis through Aerie’s brand partner, YMC. If you meet the requirements and align with Aerie’s values, consider applying to take your partnership to the next level.

Tips for Success with the American Eagle Affiliate Program

To maximize your success as an American Eagle affiliate, consider implementing the following strategies:

  1. Focus on building a targeted audience: Aim to attract young fashion enthusiasts who are likely to be interested in American Eagle and Aerie products. Create content and promotions that resonate with this demographic to drive higher engagement and conversion rates.

  2. Consistently promote AEO’s latest styles and deals: Stay up-to-date with American Eagle’s newest arrivals, seasonal collections, and special promotions. Regularly feature these products in your content to keep your audience informed and encourage them to shop through your affiliate links.

  3. Utilize eye-catching banners and links: Place American Eagle banners and text links in high-visibility locations on your website or blog, such as the header, sidebar, or within relevant content. Use engaging visuals and compelling calls-to-action to drive clicks and sales.

  4. Leverage the 60-day cookie: Take advantage of the generous 60-day cookie duration to retarget potential customers who may not make a purchase immediately. Use targeted ads, email marketing, and other retargeting strategies to bring users back to the American Eagle site through your affiliate link.

  5. Diversify your promotion across multiple channels: Don’t limit your American Eagle promotions to just your website or blog. Leverage your social media presence, email list, and other marketing channels to reach a wider audience and drive more sales.

  6. Consider applying for the AerieREAL Ambassador program: If you have a strong influencer presence and align with Aerie’s mission, applying for the AerieREAL Ambassador program can open up new opportunities for exposure, partnerships, and exclusive perks.

By implementing these tips and consistently promoting American Eagle products to your engaged audience, you can build a profitable, long-term partnership with this leading fashion brand.

Limitations and Areas for Improvement

While the American Eagle affiliate program offers a solid opportunity for fashion affiliates, there are a few limitations and areas where the program could potentially improve:

  1. Limited to USA traffic: Currently, the American Eagle affiliate program only accepts traffic from the USA. This geographic restriction limits the earning potential for affiliates with significant audiences in other countries. Expanding the program to key international markets could help drive more global sales and attract a wider range of affiliates.

  2. Commission rate could be higher: The 2% commission rate offered by American Eagle is competitive within the retail industry but falls on the lower end compared to some other fashion affiliate programs. Increasing the commission rate, even slightly, could incentivize more top-tier affiliates to prioritize promoting American Eagle products.

Despite these limitations, the American Eagle affiliate program remains a strong choice for fashion and lifestyle affiliates, particularly those with a predominantly USA-based audience.


The American Eagle Outfitters affiliate program presents a compelling opportunity for fashion and lifestyle publishers to monetize their traffic and earn commissions by promoting a beloved, on-trend brand. With a wide range of stylish clothing, accessories, and personal care products for men and women, American Eagle and Aerie offer something for every fashion-conscious consumer.

As an affiliate, you can leverage the program’s competitive 2% commission rate, generous 60-day cookie duration, and diverse promotional materials to drive sales and build a profitable partnership with AEO. By focusing on building a targeted audience, consistently promoting the latest styles and deals, and diversifying your marketing channels, you can maximize your earnings potential.

For influencers and content creators passionate about body positivity and inclusivity, the AerieREAL Ambassador program provides an exclusive opportunity to deepen your relationship with the Aerie brand and inspire your audience.

While the program’s geographic restriction to USA traffic and the potential for a higher commission rate are areas for improvement, the American Eagle affiliate program remains a solid choice for fashion affiliates looking to partner with a reputable, values-driven brand.

Ready to take your affiliate marketing to the next level? Join Vortex Alpha, the Affiliate Network connecting thousands of affiliates with top brands across fashion, lifestyle, and more. With cutting-edge tracking technology, dedicated support, and exclusive offers, Vortex Alpha empowers you to maximize your earning potential and build successful partnerships in the dynamic world of affiliate marketing.

Key Highlights and Actionable Tips

  • American Eagle Outfitters (AEO) offers an affiliate program for its two primary brands: American Eagle and Aerie, providing a way to earn commissions by promoting their trendy clothing, accessories, and personal care products.
  • The program offers a 2% commission rate, 60-day cookie duration, and is managed by CJ Affiliate. It is currently only available for USA traffic.
  • Affiliates have access to promotional materials like banners, text links, SmartLinks, and influencer content to effectively market AEO products.
  • The Aerie brand has its own affiliate program with similar terms, focusing on comfortable, stylish intimates and activewear for women.
  • Influencers can apply for the exclusive AerieREAL Ambassador program to deepen their partnership with Aerie and create impactful content around body positivity and empowerment.
  • To succeed, focus on building a targeted audience, consistently promote latest styles and deals, utilize engaging creatives, leverage the 60-day cookie, diversify promotion channels, and consider the ambassador program if aligned with Aerie’s mission.

How can I promote American Eagle products if I don’t have a website?

You can promote American Eagle products through your social media channels like Instagram, Facebook, YouTube or TikTok. Create engaging posts featuring AEO clothing, share your unique affiliate links, and encourage your followers to shop through your link. You can also partner with AEO for sponsored content or giveaways to further incentivize your audience.

Does American Eagle offer any special commission rates or bonuses for top-performing affiliates?

While the standard commission rate is 2%, American Eagle may offer special increased rates, bonuses or exclusive promotions to select high-performing affiliates on a case-by-case basis. Consistently driving substantial sales and providing value to the brand can open up opportunities to negotiate higher commissions or access limited-time incentives.

Can I promote American Eagle products to my audience outside the USA?

Currently, the American Eagle affiliate program only accepts traffic and sales from the USA. If you have a significant portion of your audience based in other countries, your international followers would not be able to earn commissions for you. You may want to focus on USA-targeted promotions or explore other global fashion affiliate programs.

How can I make my American Eagle promotions stand out and drive more sales?

To make your American Eagle promotions more compelling, focus on creating authentic, relatable content that resonates with your target audience. Share genuine product recommendations, styling tips, and personal stories about your experience with the brand. Utilize high-quality visuals, engaging videos, and clear calls-to-action. Consistently provide value and build trust with your audience to encourage them to shop through your affiliate links.

What if I’m not selected for the AerieREAL Ambassador program?

If your AerieREAL Ambassador application is not accepted, don’t be discouraged. Continue to grow your influence, create quality content, and authentically promote Aerie products through the standard affiliate program. Focus on aligning your content with Aerie’s values of body positivity and empowerment. As you build a strong track record and engaged audience, you may have opportunities to reapply for the ambassador program in the future or explore other brand partnerships.

Related Blogs

Lulus Affiliate Program: A Comprehensive Guide for Fashion Marketers

Introduction to Lulus and Its Affiliate Program Lulus has established itself as a powerhouse in the world of online fashion retail, offering a vast array of trendy women’s clothing, footwear, and accessories. For fashion-focused marketers and content creators, the Lulus affiliate program presents an exciting opportunity to monetize their platforms while promoting high-quality, stylish products […]

Read More
Dyson Affiliate Program: A Comprehensive Guide for Marketers

Introduction to Dyson and Its Affiliate Program Overview of Dyson as a Brand Dyson has established itself as one of the most recognizable brands in the home appliance industry, known for its innovative products and cutting-edge technology. Founded by inventor James Dyson in 1991, the company has revolutionized the market with its patented cyclone technology, […]

Read More
Skyscanner Affiliate Program: A Comprehensive Guide for Travel Bloggers

Introduction to Skyscanner and Its Affiliate Program What is Skyscanner? Skyscanner is a global travel search engine that has revolutionized the way people plan and book their trips. Founded in 2003 in Edinburgh, Scotland, this innovative platform has grown to become one of the most renowned travel sites in the world, serving over 100 million […]

Read More